To Be Wed are a Scottish Bridal Boutique chain that offer a wide range of dresses and gowns for bridal parties and events. They required a website that would give them an online home for their brand.
The website utilises large, captivating images that grabs the attention of the user and draws the user in.
The typefaces used on the website are Libre Baskerville for the headings, which is a decorative font that adds class to the design. The other font is Gibson, which is used for body text and is more formal and makes large blocks of text easier to read.
The colours scheme is predominantly black and white as this adds class to the website and builds up the trust of the customer. Pink is introduced to smaller page elements to attract a female target audience.
The project was wireframed using Balsamiq and the project was designed using Sketch and synced with Invision.
On the Events page, the content is laid out in poster format to allow the customer to see all of the events at the same time. The content is ordered by date, so the user can find the suitable event coming soon.
The Instagram section pulls in the latest images from the To Be Wed account and allows the customer experience of Instagram and the To Be Wed website to be integrated into one.
The website was built using WordPress and makes use of ACF Pro and Yoast as the main plugins.
HTML, CSS, JQuery, PHP, WordPress, Photoshop and Sketch
Check out the rest of my work on the portfolio page.