Page speed is one of the biggest factors that affect how your website ranks on Google. One key way to deliver faster page speed, especially for international websites, is to use a Content Delivery Network (CDN).
A CDN is a hosting service that offloads the content of a website to high-performance servers that can speed up access to bulky files such as images, videos and scripts. The quicker download times make for a better user experience and a boost to a website’s SEO.
Global CDN Map Example
The second main feature of a CDN is to copy the files of a website and place them onto servers located around the world. If an international user accesses a website, they will use the server that is closest to them. The shorter the distance between the user and the server, the quicker the website will load. Using a free CDN is a smart choice if you cannot afford to upgrade your web hosting.
One common solution is Cloudflare, which is a free CDN that offers international servers, free SSL certificates and security measures such as Distributed Denial-of-Service (DDoS) protection and blocking malicious bots. In addition to this, there are plugins available for free on WordPress such as Speed Optimiser and WP Rocket. In addition to offering international servers, the plugins also enable websites to offload large assets such as videos and images to their faster servers.
You can speed up your website and get a few bonus security upgrades today by using a CDN. Improve the experience for your users on your website and improve your overall SEO performance as well.
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